Brand Identity
The brand was created from the initial of the studio's name (Madoper), which was born from the combination of the surname "Maldonado Perez", where it was played with the shape of the "M" until the final result was reached.
White and black were selected to represent the seriousness and formality of this audiovisual production company where in several of its processes we find these two colors together.
Branding can be used very organically with black and white photographs, thus creating a very versatile way of creating content.
Made by Paulo Chavez Garcia